Solutions / Marketing
Be the Practice AI Recommends.
AI search visibility through RecommendMD for clinician-led peptide programs, wellness clinics, and med spas. Help AI platforms understand your services, qualified providers, and locations, with clinical content reviewed by your team.
Helios marketing is AI search visibility for medical and wellness practices: the work of making your providers, services and locations readable, trusted and recommended by ChatGPT, Gemini, Google AI Mode and Google AI Overviews, alongside traditional Google search. It is delivered with RecommendMD, our AI search visibility partner, and scoped through Helios so the marketing and the program are built as one. Request your free AI Visibility Report to get started.
Patients are asking AI who to trust
Patients used to search and get ten links. Now they ask ChatGPT, Gemini or Google's AI a question and get a shortlist. Which clinics offer clinician-led peptide consultations near me. Who has physician oversight. What happens at the first visit. The practices named in that answer get the enquiry; everyone else is invisible, however good the program.
Being named is not luck. AI systems read your website, your provider and location details, your reviews and the public references to your practice, then decide whether they understand you well enough to recommend you. That is a set of signals a practice can control, and most have never touched them.
It also has to be done carefully in healthcare. Peptide-related terms attract scrutiny from advertising platforms, and the claims you can make are narrower than a generic marketing vendor assumes. The content here is built on verified services and qualified providers and reviewed by your clinical team before it goes live, which is why this sits alongside Compliance Solutions rather than on its own.
What's included
- Answer engine optimization: site structure, structured data and content that AI systems can read, understand and cite
- Search engine optimization: technical foundations, on-page work and the content that ranks for your services and locations
- An AEO-oriented website build, when your current site is what is holding you back
- AI prompt tracking: the questions patients actually ask, and how ChatGPT, Gemini, Google AI Mode and Google AI Overviews describe your practice in the answers
- Citation and authority building, so the public facts about your practice are consistent and verifiable
- Google Business Profile management and local search visibility for every eligible location
- Monthly reporting on prompt visibility, brand mentions, citations, rankings and traffic
How it works
- AI visibility audit: how your practice appears today when patients ask AI about services like yours, and who is being recommended instead
- Scope: services, locations and markets confirmed, and the prompt set selected for what you actually offer
- Foundation: site structure, structured data, provider, service and location pages, and local profiles
- Content and authority: patient-question content and citations, reviewed by your clinical team before publication
- Measure and improve: monthly diagnostics against the baseline, with the signals adjusted from what the answers show
What gets measured
Traffic and rankings are only part of the picture. The number that matters is whether your practice appears when a patient asks AI about services like yours, and how it is described when it does.
We establish a baseline before any work starts and report observed change against it, month by month.
Prompt Visibility
Whether your practice appears in the answers to the questions patients ask, and where it sits in the shortlist.
Citations and Mentions
How often AI systems reference your site and the public sources that describe you, against the competitors sharing the answer.
Ad Impressions
Paid reach that stops the day the spend stops, and that peptide terms often cannot buy at all.
Raw Traffic
Volume without intent. Says nothing about whether the visitor was recommended or just passing through.
Why this matters
Marketing vendors who do not understand peptide medicine write claims your practice cannot defend and content the platforms will not run. The content here starts from what your program actually is: who evaluates patients, what the consultation involves, which services you provide and how suitability is determined.
The approved language by compound from Compliance Solutions and the enrollment conversation from Physician Education carry through to the pages patients read, so what AI recommends is what your staff can deliver. And it feeds Practice Growth: a patient who found you because AI explained your program correctly arrives ready to enroll.
What we do not do
We do not guarantee AI placements or patient outcomes. AI answers change and are controlled by the platforms; what we control is the accuracy, structure and authority of the information about your practice, and we report what we observe.
We do not publish treatment claims without your clinical team's review, we do not build thin pages around product names, and we do not run peptide ad campaigns that depend on a platform's tolerance for the category. Where paid media fits, it is scoped separately and you see it before it runs.
Frequently asked questions
AEO is the work of making a practice easy for AI-powered answer systems to understand and cite: clear provider, service and location information, structured data where appropriate, useful answers to patient questions and consistent public references. The service focuses on helping AI platforms find, understand, and accurately describe your practice.
ChatGPT, Gemini, Google AI Mode and Google AI Overviews, alongside traditional Google search. The prompt set is chosen for your services and your markets, not from a generic list.
No, and be wary of anyone who says they can. AI answers change and are controlled by their platforms. We improve the signals your practice controls, track the prompts that matter and report what we observe against a baseline.
Not always. Every engagement starts with a review of your current site and search visibility, and the scope is confirmed before you commit. Where the site is the problem, an AEO-oriented rebuild is part of the work.
Publishing and technical work runs to a schedule; search and AI systems recrawl and reinterpret on theirs. We set a baseline in the first month and report observed change monthly rather than promise a date.
Yes. Scale + Marketing adds a new practice website and six months of search and AI visibility work to the twelve-week Scale build. It is also available on its own for practices that already have their program running. Both start with a call.
AI placements, rankings and patient outcomes are not guaranteed. All clinical and treatment information requires approval by the practice before publication. Program materials do not constitute legal, medical, insurance, financial or regulatory advice.
Find out who AI recommends instead of you.
Start with an AI visibility audit. We look at how your practice appears today, who is being named in your market and what it would take to change that, before proposing any scope.